Public Relations and Marketing
Need to launch your new law firm, kick off your capital campaign, or reach out to Rhode Islanders? Clarendon Group can help. Our clients benefit from our strong relationships with reporters, our instinct for what’s news and what’s merely interesting, and our superior writing and commitment to facts—all of which earn us the respect of editors and publishers. We also know the ins and outs of event planning, and our events reject the run of the mill.
Our marketing practice combines top-notch creative thinking with research insights to develop innovative marketing programs with measurable results. We help clients define and refine target audiences and reach those audiences with the right message via the right channel, from billboards to banner ads.
Clarendon has developed compelling and enduring brands, graphic identities, web sites, e-mail marketing programs, brochures, face books, and other marketing materials. By taking the time to understand target audiences, we develop words and images that hit home.
Our areas of expertise:
- Press and media management
- Media and message training
- Event management
- Communications planning
- Branding and rebranding
- Market research
- Graphic design and collateral production
- Interactive marketing programs
Some public relations and marketing portfolios pack a creative punch, but come up short on substance. The ability to marry substantive and credible messages with creative sizzle is the Clarendon difference.
Case Study: Highlighting Penalties for Serving Minors with the “Hey Mister” Campaign
Case Study: Introducing Consumers to the Health Information Exchange